Events

    The Art of Marginal Cost Analysis and Assessing the True Cost of Raising Funds
    A complimentary Web Seminar for Seattle Bank members.

    What’s your deposit pricing and funding game plan? Are you currently pondering any of these situations?

    • In an effort to attract more deposits, you are considering a new account promotion. You would like to price the new product by creating the most positive of perfect storms: (i) paying the lowest possible rate; (ii) attracting the highest possible amount of new money; and (iii) avoiding the cannibalization of the lower rates that existing customers are receiving.
    • Rates appear to be near their cyclical lows, and you are considering the eventual impact of an increase in your deposit rates on your total balances—when to implement the change and by how much?

    During this Web seminar, you will learn the art of minimizing your cost of funds at the margin and develop a solid methodology for assessing the true cost of raising funds in today’s competitive marketplace.

    This Web seminar was presented by the Seattle Bank's Business Development Team on June 12, 2008.

    WHO SHOULD VIEW THIS WEB SEMINAR
    This presentation is designed for Seattle Bank member CEOs and CFOs.

    View archived presentation (with audio)
    View and print presentation slides (pdf)

    Please contact Erin Eiseman (206.340.2380) with any questions regarding registration.